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- Book Synopsis
- In his new marketing book, Mike Michalowicz offers a proven, no-bullsh*t method to position your business, service, or brand to get noticed, attract the best prospects, and convert those opportunities into sales. Told with the same humour and straight-talk that's gained Michalowicz an army of ardent followers, with actionable insights drawn from stories of real life entrepreneurs, this book lays out a simple, doable system based on three critical questions every entrepreneur and business owner must ask about their marketing: 1. Does it differentiate?, 2. Does it attract?, 3. Does it direct?
- Product Details
-
- ISBN
- 9780593330630
- Format
- Hardback
- Publisher
- Portfolio, (07 October 2021)
- Number of Pages
- 288
- Weight
- 518 grams
- Language
- English
- Dimensions
- 237 x 162 x 29 mm
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