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Gaining and sustaining competitive advantage
Paperback
€118.89
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- Book Synopsis
- For courses in Graduate Strategic Management. Gaining and Sustaining Competitive Advantage provides students and practitioners with research in a way that helps them see how the concepts can be applied to the real business world. Barney explores the impact of the recent global business changes in relation to the competitive context of firms and their ability to generate and sustain competitive advantages. .
- Product Details
-
- ISBN
- 9781292021454
- Format
- Paperback
- Publisher
- Pearson, (09 August 2013)
- Number of Pages
- 512
- Weight
- 1107 grams
- Language
- English
- Dimensions
- 279 x 216 x 23 mm
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