Handbook of scales in tourism and hospitality research

by Dogan Gursoy | 18 December 2014
Hardback
As the field of tourism and hospitality experiences maturity and scientific sophistication, researchers need to fully understand the breadth and depth of existing scales that help explain, understand, monitor, and predict not only behaviour but also consequences of such behaviour as a function of demand and supply interactions in the field. By introducing the importance of measurement and scales and providing groupings of existing scales The Handbook of Scales in Tourism and Hospitality Research serves as the state of the art reference book in the field of tourism, hospitality and allied fields such leisure, recreation, and services management.
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As the field of tourism and hospitality experiences maturity and scientific sophistication, researchers need to fully understand the breadth and depth of existing scales that help explain, understand, monitor, and predict not only behaviour but also consequences of such behaviour as a function of demand and supply interactions in the field. By introducing the importance of measurement and scales and providing groupings of existing scales The Handbook of Scales in Tourism and Hospitality Research serves as the state of the art reference book in the field of tourism, hospitality and allied fields such leisure, recreation, and services management.
Quantity:
In stock online
Delivery in 2-3 working days
Free Delivery on this item
199 Reward Points

Any purchases for more than €10 are eligible for free delivery anywhere in the UK or Ireland!

€66.57
In stock online
Delivery in 2-3 working days
Free Delivery on this item
Quantity:
199 Reward Points

Any purchases for more than €10 are eligible for free delivery anywhere in the UK or Ireland!

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