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The porcupine principle
Hardback
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- Book Synopsis
- 'The Porcupine Principle' is your down-to-earth and thought-provoking guide that will turn everything you assumed about fundraising on its head. Interwoven with practical fundraising tips and advice, this book will make you reflect deeply on how you fundraise. Hugely popular when originally published back in 2006, this fully revised second edition features eight new stories within the complement of 41 humorous and pin-sharp vignettes.
- About The Author
- Jonathan de Bernhardt-Wood is National Advisor for Giving and Income Generation of the Church of England and prior to that was Generous Giving Advisor for the Diocese of Oxford. For 12 years he was Chief Executive of Exeter Royal Academy for Deaf Education. He has been a Trustee of Signature, a charity that is an awarding body for sign language qualifications, Vice-Chair of Governors at Clyst Vale Community College and Chair of Chime, a social enterprise delivering audiology services in the south west. Jonathan's speaks at events speak on fundraising, marketing and management. His book, The Porcupine Principle (originally written under the name Jonathan Farnhill), has quickly developed into a unique, fundraising classic.
- Product Details
-
- ISBN
- 9781784821258
- Format
- Hardback
- Publisher
- Directory of Social Change, (01 April 2024)
- Number of Pages
- 176
- Weight
- 236 grams
- Language
- English
- Dimensions
- 178 x 126 x 23 mm
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