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The only book you will ever need on branding to start, run and grow your business
Paperback
€15.98
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- Book Synopsis
- A great product is not enough. You cannot sell or promote anything without an original and distinctive brand. But how do you create a good name, a memorable logo and a recognizable category so that everyone understands what you are selling? In The Only Book You Will Ever Need on Branding you'll find out everything you need to know - fast. Using quirky illustrations to make its point you'll discover how to fast forward the success of your brand in a couple of hours. You'll Grasp the key concepts of branding, learn how to improve your existing brand and find out what other start-up books don't tell you
- About The Author
- Michiel Maandag is an international brand advisor and coach. He is the founder of monday brand advisory. While coaching & training businesses, he realized that creating brands that people love is not talked about enough. His ambition is to change that. Based on his experience working with global brands and international marketing, Michiel has invented unique and highly effective methods to help create & maintain winning brands. This, and his passion to make the complex simple, has directly led to the ideas in The Only Book You Will Ever Need On Branding. Michiel is Dutch and lives in the Netherlands with his Finnish wife and daughter.
- Product Details
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- ISBN
- 9781472136077
- Format
- Paperback
- Publisher
- Robinson, (17 December 2015)
- Number of Pages
- 150
- Weight
- 139 grams
- Language
- English
- Dimensions
- 196 x 128 x 14 mm
- Series:
- See all books in this series
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