Fast & Free Shipping
Get FREE delivery in the Republic of Ireland when you spend over €10
Currently Out Of Stock
Marketing for hospitality and tourism
Paperback
€101.49
Collect 304 Reward Points
- Currently Out Of Stock
- Book Synopsis
- Marketing forHospitality and Tourism, 8e is the definitive source for hospitality marketing courses.Taking an integrative approach, this highly visual, four-color book discusseshospitality marketing from a team perspective, examining each hospitalitydepartment and its role in the marketing mechanism. These best-selling authorsare known as leading marketing educators and their book, a global phenomenon,is the most frequent adoption for the course. Developed with extensive studentand professor reviews, this edition includes new coverage of social media,discussion of current industry trends, and hands-on application assignments.
- Product Details
-
- ISBN
- 9781292363516
- Format
- Paperback
- Publisher
- Pearson, (20 April 2021)
- Number of Pages
- 686
- Weight
- 1460 grams
- Language
- English
- Dimensions
- 280 x 220 x 28 mm
- Categories: