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International business as responsible business
Paperback
€33.59
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- Book Synopsis
- Framed around central themes of risk, responsibility and sustainability, this textbook uses a practice-oriented approach to explore how global businesses are navigating disruptive innovations, responding to evolving regulations, adapting to ecological challenges and developing strategies to enhance growth, sustainability and competitiveness. Key features include: Case studies covering businesses of all sizes, from small firms to multinational corporations, across industries and countries; Annotated further readings and guidance at the end of each chapter; Access to a web-based instructor's guide and supplementary teaching materials. Designed to spark debate and encourage discussion, this book equips students with the tools and perspectives needed to navigate the complexities of today's international business landscape.
- About The Author
- John R. Bryson is Director of Research, Strategy and International Business, and Professor of Enterprise and Economic Geography at Birmingham Business School, University of Birmingham.
- Product Details
-
- ISBN
- 9781529241150
- Format
- Paperback
- Publisher
- Bristol University Press, (02 September 2025)
- Number of Pages
- 224
- Language
- English
- Dimensions
- 244 x 170 mm
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