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Total competition

by Ross Brawn | 03 November 2016
Hardback
Category: Sports Biography
Synopsis
Total Competition is the most compelling, comprehensive and revealing insight into what it takes to get to the top in Formula One that has ever been published. Across four decades, Ross Brawn was one of the most innovative and successful technical directors and then team principals in Formula One. Leading Benetton, Ferrari, Honda, Brawn and Mercedes, he worked with drivers such as Michael Schumacher , Jenson Button and Lewis Hamilton to make them world champions. In 2017, he was appointed F1's managing director, motor sports, by the sport's new owners Liberty Media. Now, in this fascinating book written with Adam Parr (who was CEO and then chairman of Williams for five years), he looks back over his career and methods to assess how he did it, and where occasionally he got things wrong.  Total Competition is a definitive portrait of modern motorsport. In the book, Brawn and Parr explore the unique pressures of Formula One, their battles with Bernie Ecclestone , and the cut-throat world they inhabited, where coming second is never good enough. This book will appeal not only to the millions of Formula One fans who want to understand how Brawn operates, it will also provide many lessons in how to achieve your own business goals.  'A must-have insight into the awe-inspiring career of a true motor racing great' Daily Express
€28.00
84 Reward Points
Currently out of stock
Delivery in 5-7 Days
Eligible for free delivery

Any purchases for more than €10 are eligible for free delivery anywhere in the UK or Ireland!

Synopsis
Total Competition is the most compelling, comprehensive and revealing insight into what it takes to get to the top in Formula One that has ever been published. Across four decades, Ross Brawn was one of the most innovative and successful technical directors and then team principals in Formula One. Leading Benetton, Ferrari, Honda, Brawn and Mercedes, he worked with drivers such as Michael Schumacher , Jenson Button and Lewis Hamilton to make them world champions. In 2017, he was appointed F1's managing director, motor sports, by the sport's new owners Liberty Media. Now, in this fascinating book written with Adam Parr (who was CEO and then chairman of Williams for five years), he looks back over his career and methods to assess how he did it, and where occasionally he got things wrong.  Total Competition is a definitive portrait of modern motorsport. In the book, Brawn and Parr explore the unique pressures of Formula One, their battles with Bernie Ecclestone , and the cut-throat world they inhabited, where coming second is never good enough. This book will appeal not only to the millions of Formula One fans who want to understand how Brawn operates, it will also provide many lessons in how to achieve your own business goals.  'A must-have insight into the awe-inspiring career of a true motor racing great' Daily Express
€28.00
84 Reward Points
Currently out of stock
Delivery in 5-7 Days
Eligible for free delivery

Any purchases for more than €10 are eligible for free delivery anywhere in the UK or Ireland!


Product Details

ISBN - 9781471162350
Format - Hardback
Publisher -
Published - 03/11/2016
Categories - All, Books, Sports, Sports Biography
No. of Pages - 336
Weight - 544
Edition -
Series - - Not Available
Page Size - 24
Language - en-US
Readership Age - Not Available
Table of Contents - Not Available

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