Selling immunity self, culture and economy in healthcare and medicine

* Links immunity with social theory. * Considers the themes of self, biography and emotion, and how these are transmitted in immunity media and communications. * Gives emphasis to popular culture, affect, social context and personal experience narratives in exploring the dynamics of immunity in health. * Grounded in personal experience narratives so is richly nuanced by gender, biography and context.* Accessible digest of social and cultural theory on immunity, which is often quite abstract and philosophical. * Applies analysis to contemporary health threats, in particular pandemics and superbugs.