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Predictive analytics

by Conrad Carlberg | 03 August 2017
Category: Reference
Synopsis
Excel predictive analytics for serious data crunchers! The movie Moneyball made predictive analytics famous: Now you can apply the same techniques to help your business win. You don't need multimillion-dollar software: All the tools you need are available in Microsoft Excel, and all the knowledge and skills are right here, in this book! Microsoft Excel MVP Conrad Carlberg shows you how to use Excel predictive analytics to solve real-world problems in areas ranging from sales and marketing to operations. Carlberg offers unprecedented insight into building powerful, credible, and reliable forecasts, showing how to gain deep insights from Excel that would be difficult to uncover with costly tools such as SAS or SPSS. You'll get an extensive collection of downloadable Excel workbooks you can easily adapt to your own unique requirements, plus VBA code-much of it open-source-to streamline several of this book's most complex techniques. Step by step, you'll build on Excel skills you already have, learning advanced techniques that can help you increase revenue, reduce costs, and improve productivity. By mastering predictive analytics, you'll gain a powerful competitive advantage for your company and yourself. Learn both the "how" and "why" of using data to make better tactical decisions Choose the right analytics technique for each problem Use Excel to capture live real-time data from diverse sources, including third-party websites Use logistic regression to predict behaviors such as "will buy" versus "won't buy" Distinguish random data bounces from real, fundamental changes Forecast time series with smoothing and regression Construct more accurate predictions by using Solver to find maximum likelihood estimates Manage huge numbers of variables and enormous datasets with principal components analysis and Varimax factor rotation Apply ARIMA (Box-Jenkins) techniques to build better forecasts and understand their meaning
€41.29
123 Reward Points
In stock online
Delivery in 5-7 Days
Eligible for free delivery

Any purchases for more than €10 are eligible for free delivery anywhere in the UK or Ireland!

Synopsis
Excel predictive analytics for serious data crunchers! The movie Moneyball made predictive analytics famous: Now you can apply the same techniques to help your business win. You don't need multimillion-dollar software: All the tools you need are available in Microsoft Excel, and all the knowledge and skills are right here, in this book! Microsoft Excel MVP Conrad Carlberg shows you how to use Excel predictive analytics to solve real-world problems in areas ranging from sales and marketing to operations. Carlberg offers unprecedented insight into building powerful, credible, and reliable forecasts, showing how to gain deep insights from Excel that would be difficult to uncover with costly tools such as SAS or SPSS. You'll get an extensive collection of downloadable Excel workbooks you can easily adapt to your own unique requirements, plus VBA code-much of it open-source-to streamline several of this book's most complex techniques. Step by step, you'll build on Excel skills you already have, learning advanced techniques that can help you increase revenue, reduce costs, and improve productivity. By mastering predictive analytics, you'll gain a powerful competitive advantage for your company and yourself. Learn both the "how" and "why" of using data to make better tactical decisions Choose the right analytics technique for each problem Use Excel to capture live real-time data from diverse sources, including third-party websites Use logistic regression to predict behaviors such as "will buy" versus "won't buy" Distinguish random data bounces from real, fundamental changes Forecast time series with smoothing and regression Construct more accurate predictions by using Solver to find maximum likelihood estimates Manage huge numbers of variables and enormous datasets with principal components analysis and Varimax factor rotation Apply ARIMA (Box-Jenkins) techniques to build better forecasts and understand their meaning
Quantity
Quantity
€41.29
123 Reward Points
In stock online
Delivery in 5-7 Days
Eligible for free delivery

Any purchases for more than €10 are eligible for free delivery anywhere in the UK or Ireland!

Quantity
Quantity

Product Details

ISBN - 9780789758354
Format -
Publisher -
Published - 03/08/2017
Categories - All, Books, Business Computers, Business, Reference
No. of Pages - 384
Weight - 400
Edition - Second edition
Series - - Not Available
Page Size - 24
Language - en-US
Readership Age - Not Available
Table of Contents - Not Available

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