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It's not how good you are, it's how good you want to be

by Paul Arden | 30 May 2003
PAPERBACK
Category: Careers
Synopsis
It's Not How Good You Are, It's How Good You Want to Be is a handbook of how to succeed in the world: a pocket bible for the talented and timid alike to help make the unthinkable thinkable and the impossible possible. The world's top advertising guru, Paul Arden, offers up his wisdom on issues as diverse as problem solving, responding to a brief, communicating, playing your cards right, making mistakes, and creativity - all endeavours that can be applied to aspects of modern life. This uplifting and humorous little book provides a unique insight into the world of advertising and is a quirky compilation of quotes, facts, pictures, wit and wisdom - all packed into easy-to-digest, bite-sized spreads. If you want to succeed in life or business, this book is a must.
€9.73
29 Reward Points
In stock online
Delivery 5-7 Days
Synopsis
It's Not How Good You Are, It's How Good You Want to Be is a handbook of how to succeed in the world: a pocket bible for the talented and timid alike to help make the unthinkable thinkable and the impossible possible. The world's top advertising guru, Paul Arden, offers up his wisdom on issues as diverse as problem solving, responding to a brief, communicating, playing your cards right, making mistakes, and creativity - all endeavours that can be applied to aspects of modern life. This uplifting and humorous little book provides a unique insight into the world of advertising and is a quirky compilation of quotes, facts, pictures, wit and wisdom - all packed into easy-to-digest, bite-sized spreads. If you want to succeed in life or business, this book is a must.
Quantity
Quantity
€9.73
29 Reward Points
In stock online
Delivery 5-7 Days
Quantity
Quantity

Product Details

ISBN - 9780714843377
Format - PAPERBACK
Publisher -
Published - 30/05/2003
Categories - All, Books, Business Computers, Business, Sales & Marketing, All, Books, Business Computers, Business, Careers
No. of Pages - 128
Weight - 182
Edition - 2003
Series - - Not Available
Page Size - 18
Language - en-US
Readership Age - Not Available
Table of Contents - Not Available

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