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Cross-cultural human-computer interaction and user experience design

by Jan Brejcha | 30 January 2015
Synopsis
The semiotic perspective of Human-Computer Interaction (HCI) can give you insight into values, beliefs, and reference systems of the users that often go unnoticed when using traditional HCI approaches. Cross-Cultural Human-Computer Interaction and User Experience Design: A Semiotic Perspective focuses on the semiotic approach in product, services, and system design, and emphasizes the semiotic and linguistic aspects in HCI and user experience (UX). The book shows you how to leverage these insights when creating useful, usable, and appealing user interfaces. The book covers the theoretical background of HCI semiotics with emphasis on the interaction elements present in the user interface, the methodology to work with them to achieve useful insights both for design and evaluation, and the results obtained compared to traditional UX methods. It then examines a cross-cultural study presenting a semiotic method for design and evaluation in a different cultural background, and discusses the resulting insights, which are then structured as guidelines for HCI/UX design for Chinese users. Although extensive research has been done in HCI semiotics and the cultural aspects of HCI, this book differs by exploring how these fields are informed by the linguistic perspective. It presents a novel approach to cross-cultural HCI/UX, covers the latest research in the field, and brings a set of tools and methods to benefit the design process by taking a semiotic perspective. It also supplies a set of design guidelines for developing more usable, useful, and appealing products, services, and systems.
€96.59
289 Reward Points
In stock online
Delivery in 5-7 Days
Eligible for free delivery

Any purchases for more than €10 are eligible for free delivery anywhere in the UK or Ireland!

Synopsis
The semiotic perspective of Human-Computer Interaction (HCI) can give you insight into values, beliefs, and reference systems of the users that often go unnoticed when using traditional HCI approaches. Cross-Cultural Human-Computer Interaction and User Experience Design: A Semiotic Perspective focuses on the semiotic approach in product, services, and system design, and emphasizes the semiotic and linguistic aspects in HCI and user experience (UX). The book shows you how to leverage these insights when creating useful, usable, and appealing user interfaces. The book covers the theoretical background of HCI semiotics with emphasis on the interaction elements present in the user interface, the methodology to work with them to achieve useful insights both for design and evaluation, and the results obtained compared to traditional UX methods. It then examines a cross-cultural study presenting a semiotic method for design and evaluation in a different cultural background, and discusses the resulting insights, which are then structured as guidelines for HCI/UX design for Chinese users. Although extensive research has been done in HCI semiotics and the cultural aspects of HCI, this book differs by exploring how these fields are informed by the linguistic perspective. It presents a novel approach to cross-cultural HCI/UX, covers the latest research in the field, and brings a set of tools and methods to benefit the design process by taking a semiotic perspective. It also supplies a set of design guidelines for developing more usable, useful, and appealing products, services, and systems.
Quantity
Quantity
€96.59
289 Reward Points
In stock online
Delivery in 5-7 Days
Eligible for free delivery

Any purchases for more than €10 are eligible for free delivery anywhere in the UK or Ireland!

Quantity
Quantity

Product Details

ISBN - 9781498702577
Format -
Publisher -
Published - 30/01/2015
Categories - All, Books, Education, Engineering And Construction Academic
No. of Pages - 206
Weight - 434
Edition -
Series - - Not Available
Page Size - 24
Language - en-US
Readership Age - Not Available
Table of Contents - Not Available

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