Business economics

by Peter Earl | 01 November 2004
PAPERBACK
Category: Economics
Business Economics: A Contemporary Approach provides students with a practical and useful learning resource that is rooted firmly in a pragmatic and pluralist approach to economic analysis. Designed for both undergraduates and MBA students taking their first course in business economics, the text focuses on introducing students to the richness of economics as a framework for understanding business. It is structured around the changing sets of problems that decision-makers face, such as getting a firm started, keeping the firm in business despite growing competition, growing the firm and finally, rejuvenating the firm in the face of declining demand.
€80.84
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Business Economics: A Contemporary Approach provides students with a practical and useful learning resource that is rooted firmly in a pragmatic and pluralist approach to economic analysis. Designed for both undergraduates and MBA students taking their first course in business economics, the text focuses on introducing students to the richness of economics as a framework for understanding business. It is structured around the changing sets of problems that decision-makers face, such as getting a firm started, keeping the firm in business despite growing competition, growing the firm and finally, rejuvenating the firm in the face of declining demand.
Currently out of stock
Orders will not be processed until after the current Coronavirus (COVID-19) restrictions are lifted
Eligible for free delivery
242 Reward Points

Any purchases for more than €10 are eligible for free delivery anywhere in the UK or Ireland!

€80.84
Currently out of stock
Orders will not be processed until after the current Coronavirus (COVID-19) restrictions are lifted
Eligible for free delivery
242 Reward Points

Any purchases for more than €10 are eligible for free delivery anywhere in the UK or Ireland!

Product Description

Business Economics: A Contemporary Approach provides students with a practical and useful learning resource that is rooted firmly in a pragmatic and pluralist approach to economic analysis. Designed for both undergraduates and MBA students taking their first course in business economics, the text focuses on introducing students to the richness of economics as a framework for understanding business. It is structured around the changing sets of problems that decision-makers face, such as getting a firm started, keeping the firm in business despite growing competition, growing the firm and finally, rejuvenating the firm in the face of declining demand.

Product Details

Business economics

ISBN9780077103927

FormatPAPERBACK

PublisherMcGraw-Hill Education (01 November. 2004)

No. of Pages561

Weight1.1

Language English (United States)

Dimensions 263 x 200 x 25